On the 7 train back to Queens after my sat. soccer game, I saw a great three word poem done by US Tennis Association:
Serve.
Rally.
Roar.
the writer is sharp and poetic like Don Draper, only 3 words capture the player motion, strive, spirit and watching fans' emotion, the player and audience naturally blend into 3 words. I couldn't google the exact advertising image on the web, so I find some other tennis match photos for this cool poem.